This Marketing Automotive @ the LA Auto Show will cover...

The Road Ahead: When the Map Keeps Changing

The automotive industry is entering a new era. With regulatory pressures easing, electrification strategies evolving and affordability becoming a top consumer concern, marketers must rethink how they position products and brands. How do brands communicate value, inspire confidence and drive sales amid constant change? For automotive marketers, the challenge isn't simply selling cars—it's helping customers make sense of a rapidly changing marketplace. Join industry leaders as we explore the strategies, technologies and storytelling approaches helping marketers adapt to shifting market realities and connect with today's car buyers. The road ahead may be uncertain, but the opportunity to lead has never been greater.

Previous Speakers Include

Akerho “AK” Oghoghomeh

Senior Vice President of Marketing

Lucid Motors

Megan Amic

Manager, Head of Media

American Honda Motor Co., Inc.

Russell Wager

Vice President, Marketing

Kia America

Ryan Decker

Vice President, Strategy and Brand

Scout Motors

Previous Attendees Include

Don't Take Our Word For It

"The Marketing Automotive conference put on by MediaPost is a great collection of automotive marketing leaders sharing their insights on how they are moving their business and the industry forward. It lays the foundation of knowledge and pushes the industry on how to stay with or ahead of the consumer demand. Great event."

- Aaron Shapiro, VP, Client Partnerships, GSTV

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Speaking

Speaking slots are exclusively for in-house marketers at brands or agencies. Have a good story to share?

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Summits are complimentary to senior brand and agency leaders in media, marketing or digital. Is this you?