Where Do Restaurants Go From Here?
Loyalty, Digital and Crossbrand Collaborations
In this uncertain economic climate, we’re facing a new kind of hunger—from our guests and our bottom line. Guests expectations are shifting, traffic is slowing and price sensitivity is on the rise. Today’s restaurants aren’t just serving food; they’re serving relevance, value and trust.
At this November’s QSR Insider Summit, we’re bringing together the industry’s top marketers, brand strategists, and innovation leaders to explore how brands are responding with creativity, agility, and bold thinking. We’re tackling the challenges and opportunities that are shaping the future of fast casual restaurants.
From co-branded cultural moments and loyalty-driven personalization to digital transformation and CRM strategies, we’ll uncover what it takes to grow frequency, build advocacy, and keep guests coming back even when they’re spending less. Because it’s not just about driving orders—it’s about earning loyalty in every interaction.
Featured Speakers
Brian Pruitt
VP, Media Strategy
Inspire Brands
Deanna Hernandez
Field Marketing Officer
McDonald's
Claudia Schaefer
CMO
Smoothie King
Maria Hokanson
EVP, Marketing
Dairy Queen
What To Expect
This is no ordinary conference.
3 Days,
100 People
Get real, quality time with other industry experts at an intimate, invite-only experience
Morning
Content
Former marketers plan our agendas, featuring only in-house experts at brands or agencies
Afternoon
Activities
Relax and unplug with a smaller group to experience Santa Barbara
Evening
Dinners
Regroup with everyone from the summit to kick back and network over cocktails and dinner
Some Attendees Include
Don't Take Our Word For It
"Brand Insider Summit: QSR provided an opportunity to connect with multiple brand-side marketers and openly discuss the challenges and successes we were experiencing in our various businesses. There was a great mix of content and time to connect, so you felt like you were genuinely able to learn and form a connection. I look forward to future Insider Summits!"
Alicia Mowder
SVP, Product Strategy & Insights at Panera
Meet Some of Our Sponsors
Title Sponsor
Title Sponsor
Get in Touch
Speaking
Speaking slots are exclusively for in-house marketers at brands or agencies. Have a good story to share?
Sponsoring
No other event gets you closer to decision makers from the most respected brands. Ready to learn more?
VIP Program
Summits are complimentary to senior brand and agency leaders in media, marketing or digital. Is this you?