The Accountability Era
Why the Best Media Plans Are the Ones You Can Actually Prove
Nobody trusts the dashboard anymore, not fully. Budgets are tighter. Platforms are rewriting attribution in their own favor. And AI makes it easier than ever to act on the wrong signal, faster.
Where does ownership of your own data actually begin? How do you prove a channel's value when the walled garden won't share the full picture? At our Spring edition of the Planning & Buying Insider Summit, we'll tackle the questions that matter most to the practitioners responsible for where the media dollars flow.
Previous Speakers Include
Dan Langert
Director, Media & Licensing Partnerships
Molson Coors
Matt Case
Head of Paid Media & Agency
Aldi
TJ Salopek
Director, North America Paid Media
Goodyear
Stacy Chatz
Senior Director, Media Measurement
Pfizer
What To Expect
This is no ordinary conference.
3 Days,
100 People
Get real, quality time with other industry experts at an intimate, invite-only experience
Morning
Content
Former marketers plan our agendas, featuring in-house experts at brands or agencies
Afternoon
Activities
Relax and unplug with a smaller group to experience everything New Orleans has to offer
Evening
Dinners
Regroup with everyone from the Summit over great cocktails and a lively dinner
Previous Attendees Include
Don't Take Our Word For It
"The Summit was such a well thought out, highly curated experience. I was lucky enough to be part of a panel and host a roundtable, and really appreciated the discussions. I loved the size of the Summit – it was just enough attendees without being overwhelming, and it gave me a great opportunity to meet more people and connect throughout the three days together. Also, awesome job with food..."
Megan Jones
Chief Media Officer, Digitas
Meet Some of Our Sponsors
Get in Touch
Speaking
Speaking slots are exclusively for in-house marketers at brands or agencies. Have a good story to share?
Sponsoring
No other event gets you closer to decision makers from the most respected brands. Ready to learn more?
VIP Program
Summits are complimentary to senior brand and agency leaders in media, marketing or digital. Is this you?