Own the Moment
Because Fandom Isn't Something You Rent
Every brand in sports wants a piece of the moment. But moments are easier to buy than ever. A logo on a jersey, a name on a stadium, a 30-second spot during the big game. None of that guarantees the fan actually remembers the brands that are there. We're not dealing with sponsorships anymore; we're dealing with creating memories.
How do we move from garnering attention to truly owning it? Is a partnership still worth it if the lift disappears the moment the game ends? How do brands defend a bet that isn't paying off yet to senior leadership, who want the results today?
We'll dive into how AI and data infrastructure are powering personalization down to the individual fan. We'll talk about why women's sports stopped being a checkbox and became a business strategy for the brands who bet early. We'll dissect the reasoning brands use to defend spend before the results show up. Join us in New Orleans this April for our Sports Marketing Insider Summit to discuss how partnerships, storytelling and technology are redefining what it actually means to own a moment instead of just renting it.
Previous Speakers Include
Justin Alvis
Senior Brand Manager
Heineken
Hope Tannenbaum
VP, Membership
NBA
Laura Statuti
Dir. of Fan Engagement
NFL
Nicholas Robinson
Integrated Marketing
Meta
What To Expect
This is no ordinary conference.
3 Days,
100 People
Get real, quality time with other industry experts at an intimate, invite-only experience
Morning
Content
Former marketers plan our agendas, featuring only in-house experts at brands or agencies
Afternoon
Activities
Relax and unplug with a smaller group to experience everything New Orleans has to offer
Evening
Dinners
Regroup with everyone from the Summit over great cocktails and a lively dinner
Previous Attendees Include
Don't Take Our Word For It
"I’ve never been part of such a small, intimate setting that prioritizes networking, relationship building, and the candid exchange of ideas, tools, learnings, successes, and challenges amongst industry peers, while eliminating the usual, high-pressure sales pitches. I felt welcomed into the...community on day 1....The vendors treated me like a person—not just a potential sale—and seemed genuinely interested in getting to know me, my businesses, and planting seeds for long-term partnerships. Thanks for hosting these amazing events, Media Post, and huge kudos to all the sponsors who make this event possible!"
Cara Couture
Senior Manager, Marketing Automation
Carolina Panthers and Charlotte FC
Meet Some Sponsors
Get in Touch
Speaking
Speaking slots are exclusively for marketers at brands or agencies. Have a good story to share?
Sponsoring
No other event gets you closer to decision makers from the most respected brands. Ready to learn more?
VIP Program
Summits are complimentary to senior brand and agency leaders in media, marketing or digital. Is this you?